Health Writing

December 30, 2016

GSK In-Game Videos

ASSIGNMENT: Using in-game videos designed to play at Washington Redskins games, create awareness about the extent of chronic disease issues.


HEMPZ Print Campaign

ASSIGNMENT: For it’s launch, Hempz wanted to break through the crowd of tanning lotions that were shouting each other down about this emulsifier or that cleansing agent. We told them to be famous for something bigger.

HEADLINE: Sometimes, you just gotta love the bad seed.


HEADLINE: It’s your dark little secret.


HEADLINE: Pot not included.